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1.
The phenomenon of a particular message or recommendation being passed from an individual to his/her contacts through the internet.
All it took was a little word-of-mouse and the next thing Henry knew his "catsuit with knobs" clip was on boing-boing. He felt like it was the lowest point in his life. That was until he switched on the evening news.
Por Dananjay Anandan 19 de enero de 2006

Words related to word-of-mouse

advertising marketing meme pass it on viral word-of-mouth
 
2.
information spread through chat rooms and blogs
Word of mouse told me that Spiderman 3 sucked.
Por Russell Wodell 14 de mayo de 2007